R&D's Innovation Dilemma

Dec 30, 2024

Unlocking Breakthroughs: How Directors & VPs of Innovation Can Supercharge R&D

Innovation is no longer a “nice to have”—it’s the strategic backbone of any enterprise that wants to stay ahead of the curve.

If you’re the Director or VP of Innovation & R&D, you hold the keys to your organisation’s future.

You lead research teams, manage ever-tightening budgets, and carry the weighty responsibility of commercialising fresh ideas. Yet the pace of advanced tech—think AI, quantum computing, cybersecurity - it all moves so fast it feels impossible to keep up without blowing through your resources, and there are not enough hours in the day.

So with these constraints, let’s talk about how you can accelerate your innovation timelines, strategically collaborate with the right external players, and transform your R&D unit into a powerhouse of tangible results.

Why “Market-Ready” Deep Tech is a Game Changer

As a Director or VP of Innovation, you’re constantly scouting the horizon for technologies that can keep your organisation ahead of the competition. AI, quantum encryption, cybersecurity solutions—these aren’t futuristic fantasies; they’re real, revenue-driving tools when implemented effectively - they are sexy tech, and we know that sexy tech that drives business results and is hard for competitors to replicate is the desired state.

Yet building these capabilities entirely in-house is a monumental (and often costly) feat - especially for frontier technologies.

WizzWang takes a different approach: they deliver “market-ready” deep tech solutions and specialised talent on-demand. Instead of spinning your wheels—or your budget—reinventing the wheel, you can tap into proven solutions and a curated network of startups, scale-ups, and subject matter experts to fast-track your R&D.

Source Data: According to a 2024 Deloitte survey, nearly 65% of R&D leaders cite external collaboration as the single biggest factor in accelerating product development cycles.

Solving the “Reinventing the Wheel” Problem

Your Pain Point: With the explosion of new technologies, there's a high risk of wasting time and resources duplicating what's already out there. If you can’t prove ROI, your innovation budgets risk getting slashed.

WizzWang’s Solution: By connecting you with specialised talent and ready-made solutions, WizzWang ensures you only build what you can’t buy. That means your R&D teams focus on the unique aspects of innovation that truly differentiate your company—rather than spending months or years on something that already exists in the marketplace.

Quick Win Tip: Often, startups or niche tech firms have solved 80% of your challenge. WizzWang helps you verify and validate that technology, then integrate it seamlessly for maximum impact.

Balancing the Budget: Collaboration Over Build-from-Scratch

Your Challenge: You have an R&D budget that needs to stretch across multiple projects, from near-term revenue generators to long-term moonshots in quantum or AI. Every dollar needs to produce measurable results.

WizzWang’s Approach:

  1. Rapid Vetting of Solutions – We understand you don’t have the time or energy for teams to throw random startup partnerships at you. WizzWang perform a rigorous evaluation, ensuring any recommended partner or solution meets your technical, financial, and strategic criteria.

  2. Pilot-to-Scale Models – We advocate for “mini-experiments", encouraging small-scale pilots of advanced tech around customers individual use cases. Prove the value quickly, and if it sticks, scale. This phased approach helps you manage risk, track ROI, and gain internal buy-in without blowing the entire R&D budget.

Source Data: McKinsey research suggests that well-structured pilot programs can accelerate an R&D project’s time-to-market by up to 40%.

Execution Meets Commercialisation: The Real ROI

Your Mandate: Align R&D with business strategy and revenue goals.

That means not only creating groundbreaking products but also commercialising them—ensuring that your latest innovation genuinely impacts the market and the bottom line while all of the time driving the elusive market differentiator.

WizzWang’s GTM (Go-to-Market) Guidance:

  • We don’t drop off a solution and vanish, with a focus on end-to-end partnership, which includes strategic GTM support, marketing insights, and commercialisation roadmaps.

  • With our help, your R&D breakthroughs become fully fleshed-out offerings that resonate with customers and strengthen your brand’s market position.

Pro Tip: Effective commercialisation is where 90% of R&D efforts fail. Having a partner who understands both technical and business aspects is critical for success.

Staying Ahead of the Rapidly Evolving Tech Landscape

Whether it’s AI-driven process automation or quantum-secure communications, the deep tech world changes practically overnight. Keeping pace can feel like you’re trying to change a car tire while the vehicle’s still moving.

We maintain a network of advanced technology partnerships in AI, quantum, and beyond, via our investment in platforms like Quantum Security and Defence and others —so you always have an inside track on cutting-edge capabilities. Instead of getting blindsided by the next big innovation, you’re positioned to lead the pack.

Source Data: Forbes reports that companies actively investing in ecosystem partnerships see 2x faster innovation cycles.

Parting Thoughts: Don’t Go It Alone

In our experience, there’s a time and place to do it yourself—and a time to leverage collaboration.

As a Director or VP of Innovation & R&D, you can’t afford to let ego or legacy processes slow you down in a hyper-competitive, tech-driven world.

That is where we come in, we help remove friction, minimise risk, and accelerate your path to meaningful, ROI-positive breakthroughs. It’s like having a personal “innovation concierge” that merges the best of in-house ingenuity with the right external partnerships.

Ready to Transform Your R&D?

  • Step One: Identify your highest-impact project—AI, quantum, cybersecurity, you name it.

  • Step Two: Reach out to us and harness our curated network of specialised talent and proven solutions.

  • Step Three: Execute your plan, track ROI, and drive your organisation’s position as a market leader.

Remember, the future belongs to those who innovate swiftly and effectively.

Don’t settle for slow progress or half-measures. Team up with WizzWang and watch your R&D function become the growth engine your company needs to thrive in tomorrow’s economy.

WizzWang S.A.S
Sirin: 835217803
Sirit: 83521780300021

ⓒ 2024

where we are

1 AVENUE DU LIMOUSIN 19230 ARNAC-POMPADOUR

FRANCE


SUNNY NOOK

BARNHATCH ROAD

CRANLIEGH

SURREY

GU6 7DJ

UNITED KINGDOM

WizzWang S.A.S
Sirin: 835217803
Sirit: 83521780300021

ⓒ 2024

where we are

1 AVENUE DU LIMOUSIN 19230 ARNAC-POMPADOUR

FRANCE


SUNNY NOOK

BARNHATCH ROAD

CRANLIEGH

SURREY

GU6 7DJ

UNITED KINGDOM